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Study Points To Unhealthy Misconception Of Sports Drinks

October 1, 2010 by  

Study points to unhealthy misconception of sports drinks   Every year, people across the country spend millions of dollars on flavored sports drinks. While they often believe they are making a healthful decision, these beverages contain high levels of sugar and may blunt the effects of otherwise healthy eating, according to a new study.

Researchers from the University of Texas Health Sciences Center examined the connection between sports drink consumption, food choices and activity levels among 8th and 11th grade students in Texas. They found that individuals who are active and choose healthy food also consume high levels of flavored sports drinks.

Nalini Ranjit, who led the study, said that there is a popular misconception about sports drinks suggesting that they are a healthy alternative to sodas. This may contribute to the high rates of obesity that exist in most parts of the country.

"Sports drinks have been successfully marketed as beverages consistent with a healthy lifestyle, which has set them apart from sodas," said Ranjit, "However they have minimal fruit juice and contain unnecessary calories."

Ranjit added that high levels of consumption of sports drinks may negate the benefits of eating healthy and exercising.
 

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  • http://www.mxi.myvoffice.com/ahxocai Norma Sommers

    We have the ultimate alternative. Highest antioxidant (anti inflamatory) steady, not spiking, energy. Good for you and your heart Xe energy drink by Xocai, the healthy chocolate company. Tastes like grapes on steriods!

  • s c

    Norma, if you can produce something that’s healthy and tastes good, then that puts you far ahead of the many firms that rely on psychological marketing to sell their products.
    When I look at the ingredients of a ‘sports drink,’ I put it back on the shelf. By itself, the typically high sugar content should be enough to make a potential customer wary. You might as well walk down the fruit aisle and grab an orange or two.
    If your product is new, Norma, it probably isn’t available where I live, but I will look for it.

    • dan az

      Sc
      Anything would be better than whats out there now.I tried drinking one of those high energy things and almost puked if it hadnt been for the puckering of my mouth that made me swallow as not to choke on it.Nasty stuff to say the least Ill stick with my coffee thanks anyway!

      • http://?? Joe H.

        dan az,
        Lucky for me I can’t drink them, they make me sicker than hell-o, plus I’m diabetic!!

  • DavidL

    I didn’t teach science, but a colleague of mine who teaches chemistry contends that unless your electrolytes are low , do not take an electrolyte replacement drink. It is possible to over dose on electrolytes and have a stroke or heat attack. If you have been sweating, either from exercising, working outside, walking, or just the heat, it’s probably a good idea to replace lost electrolytes. I wouldn’t assume it’s okay to have it as a drink with lunch or a snack. And, I share the advice of SC to avoid the sugar and calories.

  • Vigilant

    The introduction of high fructose corn syrup (HFC) to many foods has helped to create the obesity, diabetes, etc., that we see in society today. The diet food industry realized long ago that if it’s a diet food, it usually tastes like cardboard or some less attractive substance. To make their product palatable, they negated all the good effects by adding HFC. Sports drinks have the same toxin in them.

    Combine that with a cybersociety that sits on its backside, doesn’t know the meaning of a day of honest physical labor, and voila, you arrive at a food industry that scrutinizes its bottom line without giving a damn how harmful their products have become.

  • s c

    I didn’t mention it earlier, but the vermin who represent the corn-based sweetener industry are trying to ‘persuade’ Uncle Scam to let them stop calling their #1 sweetener, high fructose corn syrup, by that name so they can label it under the generic name of ‘corn syrup.’
    More crap from Uncle Scam and his money-grubbing pals, America. No doubt, the move will be “blessed” by the FDA and the AMA. Now, star gulping down that stuff, because Uncle Scam knows what’s best for us.

  • Ray Thompson

    If you are physically active, those so-called sports drinks can cause heart attack symptoms if consumed without also drinking sufficient water.

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