Facial Recognition Surveillance Is Coming

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Facial recognition software, a major privacy concern for many people, is here to stay. And it looks as though the software is going to become a mainstay of law enforcement agencies throughout the Nation.

According to a report by RT, facial recognition software created by a company called FaceFirst, a division of Airborne Biometrics Group of Camarillo, Calif., is already in use in San Diego. FaceFirst boasts that the software is capable of identifying anyone, as long as the police have a facial profile in their database.

The software is similar to that which is being popularized by a smartphone-based system that allows shoppers to be identified when they enter certain retail establishments. The system then issues discounts and deals on merchandise.

On FaceFirst’s website, the company boasts that not only can it issue deals, but it can also identify possible shoplifters by matching their faces with past arrest records.

From the site:

Our military-grade technology targets (or identifies) individuals with prior arrest records or persons who may not necessarily have been previously arrested. These can be individuals suspected, or on the users internal watch or ban list when they enter your store. Suspects photographed by our high-speed face-tracking video camera are automatically matched with watch list photos. Alerts are instantly sent directly to cash registers, cell phones and/or computers.

Your loss prevention department can monitor the suspects’ movements, or ask them to leave the premises before a criminal act is committed. Staff can also take cell phone photos of suspected offenders and receive a confirming match in seconds.

Similarly, law enforcement agencies throughout California are currently working to integrate FaceFirst into public surveillance systems, which could possibly lead to increased scrutiny of pedestrians with prior arrest records as they traverse public areas.

Sam Rolley

Sam Rolley began a career in journalism working for a small town newspaper while seeking a B.A. in English. After covering community news and politics, Rolley took a position at Personal Liberty Media Group where could better hone his focus on his true passions: national politics and liberty issues. In his daily columns and reports, Rolley works to help readers understand which lies are perpetuated by the mainstream media and to stay on top of issues ignored by more conventional media outlets.