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Coca-cola sued over vitamin claims

January 15, 2009 by  

VitaminWater has 30 grams of sugar per bottleA consumer group has brought a lawsuit against Coca-Cola for the marketing of its VitaminWater products.

The Center for Science in the Public Interest says that the company is engaging in "deceptive" practices by selling the beverages as a healthier alternative to soda.

In fact, each bottle of VitaminWater contains 33 grams of sugar, the CSPI says, which "do more to promote obesity, diabetes and other health problems" than the advertised vitamins do good.

Among the "unsubstantiated" claims made by Coca-Cola mentioned in the suit are the products’ potential to reduce the risk of chronic disease, promote healthy joints and support optimal immune function.

"While it is true that vitamins do play various roles in the human body, the statements on VitaminWater labels go far beyond even the loose, so-called ‘structure/function claims’ allowed by the FDA and cross the line into outright fraud," the CSPI says.

The news comes after the FDA scolded Coca-Cola in December over the labeling of its fortified drink Diet Coke Plus, saying it did not contain enough health benefits to use the term "plus."

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  • s c mailen, jr.

    Neither CocaCola nor the FDA have any credibility. Coca Cola’s mistake was in not getting the FDA’s ‘blessing’ before the product was put on the market. The FDA will bless anything that contains prescription drugs. It might take a while to get used to going to an MD to get my pop fix (but business is business).
    Obviously, anything that is unnatural and comes with side-effects wil be seen by the FDA as a product of true science. We should be glad that food is not patented. When that happens, people will finally understand that MDs and the FDA worship easy money. And both (somehow) demand to be seen as protectors of the health of all Americans.

  • Vrishank Golla

    Id just like to let you know how much I learn from your blog Liked it.Hope to be back soon for some more good stuff


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