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J.J. Luna Archive

J.J. Luna

J.J. Luna In 1959, J. J. (Jack) Luna sold his outdoor advertising business in the Upper Midwest and moved with his wife and small children to the Canary Islands off the coast of West Africa. Outwardly, he was a professional writer and photographer. Secretly, he worked underground in an activity that was at that time illegal under the regime of Generalissimo Francisco Franco. In 1970 Franco yielded to intense pressure from the western world and moderated Spain's laws, leaving Luna free to come in from the cold. By that time, however, privacy had become an ingrained habit. In the years that followed he started up various one-person low-profile businesses, built them up and then sold them. Eventually he wrote How to be Invisible, the best-selling book on privacy for the past thirteen years. Luna has been quoted in the Wall Street Journal, profiled in Playboy, and interviewed on the G. Gordon Liddy Show. In addition to writing, he meets with individual clients who are in need of help in the fields of privacy and security. He is just now completing Invisible Money, Hidden Assets, Secret Banking. If you send him an email (Jack@jjluna.com) with "Invisible Money" as the subject line, you will receive a code to obtain a discount as soon as the book becomes available. His website is JJLuna.com. Email this author.


When Cash Is King

When Cash Is King

When I lived and worked in Spain under the regime of Generalissimo Francisco Franco, cash was king. When I later moved back to North America, I continued to use cash whenever possible. You will not find me downtown with less than $500 on my person; and if I’m on a flight overseas, I’ll have much more. There are advantages to paying cash.

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